Netflix Philippines drops first-ever Station ID featuring Donny Pangilinan, Belle Mariano, other stars

September 18, 2023 - 3:39 PM
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Netflix Philippines is celebrating Christmas early this year as the streaming service released its Christmas-themed Station ID via its social media channels on Monday, September 18.

The video—titled “Kumukutikutitap ang Mga Bituin sa Brgy. Netflix!“—features stars of Netflix’s current and upcoming local titles going Christmas caroling.

Stars featured on the Station ID include Belle Mariano and Donny Pangilinan of “Can’t Buy Me Love,” Zanjoe Marudo and Elijah Canlas of “Keys to the Heart” and Alessandra de Rossi, Piolo Pascual and Sam Milby of “Replacing Chef Chico.”

“Christmas comes early,” Netflix Philippines said in its official release about the Netflix Station ID.

This is Netflix’s first local Station ID.

Station IDs are video idents usually used by television networks to identify themselves on-air. 

The release of Station IDs is an annual tradition among local television networks. Networks, particularly ABS-CBN and GMA-7, usually release their Christmas Station IDs in late November or early December.

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Netflix’s release of its own Station ID indicates its continuous push for original Filipino content on its platform.

It recently released the romance drama “What If?” starring Alessandra de Rossi and JM De Guzman.

It also announced that the series “Can’t Buy Me Love” starring Donny Pangilinan and Belle Mariano, will premiere on October 13 on the streaming platform, three days ahead of its free TV airing.

Ang cute cute lang sa thought na first ever station ID to ng netflix PH tas andito,” an X (formerly Twitter) user wroteChuck Smith